In part one, we discussed the steps you can take to turn those online social media followers into real life volunteers for your organization. Well, we’re back and this time we have a few ideas on how you can utilize your organization’s website to make it easier for volunteers to sign up.
It’s hard, turning visitors to your website into volunteers. But, there are steps you can take to convert avatars to real life faces. And, it’s just your luck because we are about to show you how to turn your visitors into volunteers in this short blog series.
First things first, how do you gather a steady stream of followers to pause and pay attention to you? As we have said in previous posts, the key is to pause and pay attention to them. Interact.
My friends and I were all been amazed at the technological tricks that the presidential campaigns utilized - everything from websites mocking the other side, to buying trending Twitter topics, to using mobile apps for reminding supporters about important deadlines. Most of those tricks required generous pockets from supporters, but we have collected a list of things we think smaller budgets can both handle and benefit from. It’s time to get creative without spending a fortune. Here’s our tip-five list:
So, now that we have either a) overwhelmed you with information or b) bored you with it, it’s time to take the next step – that’s right, it’s homework time. But, it should be fun, because it’s all about you. Shawn and I came up with a few questions for you to think about so that we can use them to discover, develop, and plan your content. The trick is to keep it concise – cut out excess thoughts so that you can focus on the keys rather than the whole door – that comes later.
People on the internet are like children during story time, we need pictures to go along with your words. They help break up an entire page of type, complement your thoughts, and are easy to share on other sites. Essentially, they keep us from getting distracted elsewhere...or from being not impressed.
Oh, the Facebook cover photo; that beautiful 851px by 315px picture at the top of everyone’s page. It’s the perfect place for an ad…except not. Facebook has placed guidelines on that prime real estate (see the screenshots below). But, we still think it’s a great place to showcase what you are all about. Here’s why.
In March, The American Association of Political Consultants (AAPC) awarded Albatross Digital with a Bronze Pollie Award for our amazing website. The award is for Best Membership Organization Website. (A Pollie Award is the political consulting industry’s highest honor bestowed upon consultants at the national and international level)
Within 5 minutes of joining Pinterest I knew I was going to be addicted. I can see how it has grown to be the third largest social networking site (after Facebook and Twitter) in a year. Yet, it is different; it carved out a niche: women (80 to 90% of users in the US are women, but 56% of UK users are men). These are women who are involved in the Internet and, ultimately, help decide what becomes the next big thing. They are also soccer moms, feminists, sorority sisters, career women, and activists.
Instagram is a social media phenomenon. I started writing this blog post after I could finally use the app with my Android, and then Facebook bought the app within a week; it was time for a revise. Instagram is not only the most popular app out there, but, now, the most newsworthy as well. After taking only a few pictures, I had to ask, “what’s the big deal?”
Many of you may not know that for the last two years we have been busy working on a new service. Over those two years we’ve spent countless hours brainstorming, poring over analytics, and ultimately designing and developing this new service. We gave ourselves the self-imposed deadlines of DrupalCon 2012 and AAPC 2012 Pollie Awards to complete this project, and now that they’re here, we’re incredibly excited to unveil and talk to people about Albatross Reach.